#Acorn storage kensington how to
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Using the data collected from the above methods, the following 12 major findings were created:įinding 1: The primary factors that make Acorn excel as a housing company are location and the option of short stayĩ5.2% of survey respondents were satisfied with the flat location. Acorn’s prior survey was examined along with the survey mentioned above in order to determine what questions were the most effective and should be asked on Acorn’s new survey. Lastly, the team conducted research into different digital survey distribution platforms Acorn could use for its new resident feedback survey. This data was aggregated into a spreadsheet and grouped into categories such as the location of the buildings, number of beds per room, minimum length of stay, as well as other relevant information. The focus group consisted of 3 current Acorn residents and focused on getting ideas and recommendations from residents as to how Acorn could improve satisfaction.Īdditionally, the team collected data about several other housing companies in London and compiled this data in order to understand how Acorn compares to these companies. These interviews focused on client information, priorities when selecting housing, common feedback from residents, and the booking experience. The team also interviewed 5 university officials, 2 agents that book for universities, and 1 independent resident who booked with Acorn. The survey asked residents to rate their satisfaction with different aspects of the accommodation, as well as the option to provide comments explaining why they gave these ratings. The survey had a total of 88 responses from across 5 of Acorn’s properties.

#Acorn storage kensington code

The 12-question survey was distributed to current residents of Acorn’s properties via QR code or anonymous link using the survey platform Qualtrics. To gather feedback, a survey, several interviews, and a focus group were administered. Create suggestions Acorn can use to improve its own feedback survey to make proactive changes to its housing model.Collect and analyze information on competing companies in Acorn’s market in order to determine what changes Acorn can make to improve its business.Collect feedback from university officials to determine what changes Acorn can make to improve client experience.Collect feedback from residents to determine what changes Acorn can make to improve client experience.These recommendations were developed through four main objectives: The goal of this project is to investigate and evaluate client residential experiences and opinions as they relate to Acorn’s housing services to develop recommendations Acorn can implement to improve its provided services, amenities, and marketing strategies. The company’s target market consists primarily of American university students. Acorn is a housing company that has been operating for over 40 years and has over 300 flats available. In this project, we worked with a housing company that offers HMO, Acorn of London (Acorn). In London specifically, purpose-built student accommodation (PBSAs) and housing in multiple occupancy (HMOs) are two of the major types of student housing to choose from. When international students cannot live on campus, outside housing providers step in to offer housing.

With the increase in study abroad programs and number of students in these programs, many universities are unable to provide housing to their students, international or otherwise. When studying abroad, international university students have two options for housing: to live on-campus or off-campus. The Acorn Housing Experience Final Presentation The Acorn Housing Experience Final Report Additionally, we recommend Acorn introduce a client affairs position and implement a digital feedback survey for future use. Based on these findings, we recommend Acorn make improvements to the flat turnover process, improvements to its student orientation, and renovate its Crawford Passage and Baker’s Row flats. By surveying residents in Acorn’s properties and interviewing clients affiliated with universities who book for large student groups, we were able to determine Acorn’s strengths and areas it could improve upon.

#Acorn storage kensington how to

The goal of this project was to work with Acorn, its clients, and residents to provide Acorn with recommendations on how to improve client satisfaction. Sabrina Cacapit, Julia DeLo, Joseph Murphy, Javier SalidoĪcorn of London is a housing company that provides private housing to many university students traveling and staying within London.